L’Oréal has a long-standing commitment to reducing the greenhouse gas emissions generated by the transportation of its products. The Sharing Beauty With All programme initiated the reduction of greenhouse gas (GHG) emissions by 24% per unit sold per kilometre between 2011 and 2020.
As part of its new commitments, L’Oréal is going further and has set itself a target to reduce greenhouse gas emissions by 50% per finished product by 2030. The scope of consolidation covers the transportation flows of finished products from the production sites up to the first customer delivery point.
The commitments have been shared with the entire internal and external transport ecosystem: sustainable transportation was ranked as a priority and one of the major strategic components of the Group’s sustainability transformation. L’Oréal’s sustainable transport strategy is based on five pillars with particular emphasis on the heaviest contributors to the greenhouse gas emissions related to product transport-the use of air and road transport.
The sustainable transport strategy was built on five pillars:
AIR TRANSPORT
ECOSYSTEM OF PARTNERS
PERFORMANCE MANAGEMENT
SHORT DISTANCE ROAD TRANSPORT
LONG DISTANCE ROAD TRANSPORT
The reduction of air transport is a pillar of the distribution strategy. It is included in the budget targets of each Division and is integrated into our sourcing strategies; for example, by favouring local production.
In 2021, the Group transported 0.4% of its products by weight by air, representing 44.5% of its transportation-related carbon footprint. As a result, the total carbon footprint of air transport in 2021 was reduced by 7% compared to 2020.
The Group continues to capitalise on its earlier results, and continues to reduce the carbon footprint of air transport with a 7% reduction in 2021 compared to 2020 (-43% in 2020 compared to 2019).
For example:
The implementation and use of the online platform Global Freight Cockpit also provided precise monthly oversight of air transport activity, with visibility by site, by brand, and by goods flow line, leading to more informed and proactive decision‑making. Related information is shared with all of the Group’s Management Committees and stakeholders at performance review meetings or specific meetings focused on this subject.
This programme implements solutions that will reduce CO2 emissions on long-distance road flows with the highest emissions. In 2021, transportation of finished products by road represented 46.6% of the Group’s greenhouse gas emissions.
To cut these emissions, new solutions are being rolled out gradually for all flows between the Group’s factories, distribution centres and customers:
Thus, the Group has identified priority transport lines, which requires a change to an alternative method of transport, one of the main ways to reduce greenhouse gas emissions.
These priority lines have been identified according to several factors, including: the distance traveled, the weight of the finished products transported, and their contribution to the CO2 emissions related to road transport.
As a result, new solutions were deployed in 2021. For example:
The Group is also specifically addressing the environmental impact of urban transport with the goal of deploying lower‑impact solutions such as electric vehicles, cargo-bikes or vehicles running on natural gas.