The Group is continually improving its powerful digital communications system which allows to enhance the employer image, to share, daily and transparently, the richness of its jobs and the diversity of its career paths and to explain its culture. L’Oréal’s Social Media strategy in recruitment has also been recognised as one of the best in the world for several years. A strong presence on LinkedIn, with more than 3.9 million followers, helps with proactively recruiting the best talent.
For several years, L’Oréal has been ranked by Glassdoor as one of the best employers in France.
An International Digital team provides L’Oréal recruiters around the world with cutting edge digital tools to efficiently select the best candidates from among nearly one million applications received. These solutions, such as MYA and SEEDLINK, use artificial intelligence, which both provides greater efficiency and targets a broader diversity of backgrounds.
In 2021, the recruiter community came together to consider several key topics, such as harmonising our practices with GDPR requirements, training to combat unconscious bias, as well as overhauling training programs for new recruiters.
In 2021, the Group also launched “L’Oréal for Youth”, its programme aimed at supporting the employment of young people and improving their employment prospects throughout the world. Through this comprehensive and long-term programme, the Group is committed to increasing the number of job opportunities aimed at those under the age of 30, offering training packages and rolling out coaching and mentoring initiatives.
Successful integration of new employees lays the groundwork for a lasting, quality relationship with the Company. To this end, the “FIT” integration programme provides a number of actions to give everyone the keys to success within the Group, both from an operational standpoint and with the desire to share the corporate culture.
L’Oréal has always considered the development of its employees as one of the main drivers of its performance and its transformation, and has a driving ambition: to develop the potential and employability of each employee throughout their lives, and to prepare tomorrow’s leaders.
To achieve this aim, the People Development & Learning teams are committed to providing the most relevant and modern training and development solutions throughout the world.
This strategy means the Group is recognised as a centre of excellence and contributes to L’Oréal’s competitive advantage, as well as to the attraction, engagement and retention of employees.
It is based on five levers:
The Covid-19 health crisis accelerated the transformation of the business and changed the types of support and upskilling required, while transforming learning methods and technologies. In this context, the Group’s #SafeTogether e-learning module, launched worldwide in May 2020, played a major role in the adoption of the right hygiene standards. It contributed to the protection of all employees from the very beginning of the Covid-19 health crisis. Nearly 65,000 employees have taken this module since it was launched in 2020.
In 2021, L’Oréal also created the “Hybrid Working” e-learning module to support the Group’s new policy of maintaining the balance between on-site working and remote working and making this arrangement more effective. A “Best of Both Worlds” tool kit has also been made available to managers to enable them to train their teams in the best way and to implement this new policy. In total, more than 12,000 employees have already been trained using one of these resources.
(1) Upskilling.
