| The L’Oréal Fund for Women |
The L’Oréal Fund for Women: a charitable fund to support women in extremely vulnerable situations throughout the world. The crisis triggered by the Covid-19 health crisis has exacerbated many inequalities, with particularly devastating effects for those who were already struggling socially or economically or were victims of abuse, where women are at the top of the list. For this reason, in the context of its L’Oréal for the Future programme, L’Oréal, which has long been committed to supporting women’s rights, created a €50 million charitable endowment fund in 2020 to support local organisations and associations in the field in their efforts to, in particular:
Particular attention is paid to projects aimed at helping women who are vulnerable on a number of fronts, particularly refugees or women with disabilities. Beyond the provision of emergency assistance, the L’Oréal Fund for Women wants to make a proactive contribution to the resilience of women and girls, by supporting social and professional integration projects and breaking down the barriers to education. The fund supports some 20 projects in Brazil that target vulnerable women in indigenous populations and in disadvantaged neighbourhoods on the outskirts of cities. For example, Casa do Menor is running three projects to promote the resilience of women through income generation, preparation for higher education and improved digital skills. In France, the fund also supports social action projects such as the Café des Femmes run by Banlieues Santé, a place of sharing where vulnerable women can access holistic support. The fund also supports projects for the education of vulnerable girls, in particular Aide et Action’s Education for Women Now programme in Senegal, Madagascar, India, and Laos. As regards the fight against violence, the fund supports the Re#Start collective, which works to expand the Maisons des Femmes initiative. Maisons des Femmes are holistic centres that provide emergency services and work to empower women who have been victims of violence. Lastly, to play its part in the social and professional integration of women and girls from refugee communities, the fund supports Techfugees, which provides digital technology training in France, Italy and Greece. Since it was launched, the L’Oréal Fund for Women has supported more than 120 organisations around the world, which support more than 400,000 direct beneficiaries. |
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| Brand programmes | Alongside the NGO Care, Lancôme is taking part in Write her Future, an international programme aimed at fighting illiteracy among girls. In 2021, the program had more than 44,000 beneficiaries (see section 4.3.3. of this document). |
| Responsible and inclusive purchasing |
Over 60% of the beneficiaries of the Group’s solidarity purchase programme (see section 4.3.3.6. of this document) are women. A total of 48,061 beneficiaries come from 66 projects – encompassing 134 local initiatives – specifically related to the emancipation of women in 30 countries, with the support of 17 associations and NGO partners. These Solidarity Sourcing projects support the following women:
Other than agricultural professions, these projects concern a broad range of manufacturing activities and services: production, assembly, logistics, sales, marketing, or digital business activities. |
(1) WEConnect International is an international network that certifies and connects “women-owned” suppliers with their target customer companies.
